Optimization

Strategies for performance

9 articles in this collection
Written by Ahmed Negm, Vladimir Khudiakov, and Soukhya Vutla

Creative Optimization

This article will help you create ad creatives specifically for programmatic, test, optimise, and get the best ROI out of them.

Written by Ahmed Negm
Updated over a week ago

Compressing Video files

How to reduce your video file size for better Ad delivery

Written by Ahmed Negm
Updated over a week ago

CPM Algorithm Documentation

Get familiar with Kayzen CPM algorithm.

Written by Vladimir Khudiakov
Updated over a week ago

CPC Algorithm Documentation

Get familiar with Kayzen CPC algorithm.

Written by Soukhya Vutla
Updated over a week ago

CPI Algorithm Documentation

Get familiar with Kayzen CPI algorithm.

Written by Soukhya Vutla
Updated over a week ago

Conversion Object

Instruction on how to create Conversion Object

Written by Soukhya Vutla
Updated over a week ago

User Acquisition Guide

Instructions on how to optimize campaigns on Kayzen

Written by Soukhya Vutla
Updated over a week ago

Retargeting Guide

Written by Soukhya Vutla
Updated over a week ago

A/B Testing

A/B Testing on Kayzen Platform

Written by Soukhya Vutla
Updated over a week ago